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Digital Media Executive

The Digital Media Executive will be strategising for, activating and managing the optimal media mix to achieve client marketing and digital objectives.

THE ROLE

Develop and implement innovative programmatic, social, native and search marketing strategies.

 

Objectives

  • Understand client objectives, and communicate / promote agency value and results.
  • Meet and exceed the objectives of clients through the successful development and implementation of programmatic, social, native and search marketing strategies, working with internal teams.
  • Continually interrogate skills, experience and working practices to improve problem solving, digital skills, organisation and strategic thinking.

Key Responsibilities

  • Liaise with key clients at tactical, implementation and strategic levels.
  • Manage and implement client projects, liaising with team members to contribute learnings and ideas to client strategies.
  • Prepare and present client reporting; identifying and communicating new opportunities, value delivered, and strategic direction.
  • Having the willingness to effectively share knowledge and train others wherever possible.
  • Promote the Sparro values and culture. 
YOU

You live for results, and you expect the best from yourself. You will possess the following skills:

  • Effective project management and excel at working as part of a team.
  • 1-3 years’ experience in digital marketing or media.
  • An ability to understand direction and mobilise with others to achieve a great project outcome.
  • Technical and strategic skills in programmatic, paid social, Google Analytics and data analysis.

 

 

PERFORMANCE MEASUREMENT

The performance of the Digital Media Executive will be determined based on their ability to:

 

  • Successfully implement digital marketing strategies as per briefs and requirements, indicating attention to detail and the ability to meet/exceed client objectives.
  • Contribute to marketing strategies or development briefs with educated ideas and recommendations; indicating initiative, as well as an understanding of, and interest in, digital marketing concepts and their application.
  • Develop a good to advanced understanding and proficiency in DV360, Yahoo, Facebook, Instagram, Google Ads, Campaign Manager and other online marketing platforms/tech/channels.
  • Contribute to the values and culture of Sparro.
COMPANY VALUES
Core /01

The business is founded on a high-value service offering that is integral to its success. Creating value from clients’ budgets is our main priority.

All staff are expected to uphold these values in all facets of their work and in the way they represent themselves to others; including clients, partners and online.

Agility /02

We are thought leaders – taking initiative to constantly test and question everything to find a better way to do things.
We aim to be an extension of our clients’ businesses, contributing outside of our roles and responsibilities, individually and as a business – doing whatever it takes to ‘get it done.’ We know that we succeed by working collaboratively, drawing on our shared knowledge and experiences.
We are quick to adapt to changes, ideas and requests, and pride ourselves on fast client communication and efficient working practices.

Transparency /03

We share progress, ideas and learnings with clients and staff.

We are honest in setting expectations and communicating results – even when things aren’t going well.

We recognise and acknowledge account problems, as well as our own skills gaps and weaknesses. We share these findings to continue to improve our own roles, team and processes.

We use data to support all decisions and statements. We make no assumptions and test everything.

Value /04

We are an efficient team providing strong return on investment to our clients through hard work, short turnarounds and consistent communication.

We share knowledge across the team to grow as a team and benefit all clients from our developments.

We aim to create a high-value experience for all staff: creating a friendly, supportive, inclusive environment. We are positive and approachable in all interactions.

We represent our values in all actions, going above and beyond. We are passionate about delivering value in all that we do. We offer recognition, celebrate and share all successes – our own, our clients’ and our team members.

 

APPLICATION

Please select which areas you have the most experience and/or interest in

Morris Bryant
Cameron Bryant
Sparro Digital Marketing Level 2, 727 George St,
Haymarket, NSW Australia
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