Performance marketing Driving growth through data & media

Performance marketing
01

Data Driven Digital Campaigns

We believe in data first, last and forever.

We use client and industry data to make better decisions; automating optimisation, actions and reporting.

We use historic user data to model lifetime user value, segment customers and determine the who, what, why of our core audience.

02

Transparent access and reporting

As an indie agency, clients own everything.

We build dashboards with real-time campaign data, suited to the format you require.

We don’t mark-up media, and any rebates are transparent and passed back to the client.

03

Hands-on management, real results

No sales, finance, HR or clutter – just doers.

We’re a team of 50 ambitious digital marketers that love affecting change, solving business problems and growing Australia’s leading businesses.

We don’t stay in our lane – we’ll do what it takes to drive results.

WE SPECIALISE IN

Digital marketing

Cross-channel strategies to engage and convert

All of our work is underwritten by actionable, insight-led digital strategies to help businesses grow. Our vision is better digital marketing – for our clients, ourselves and our industry.

Marketing Automation
Attribution Modelling
Lifetime User Value Analysis
Audience Profiling
GA / GTM Tracking
Data Visualisation
Conversion Optimisation

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Data-driven campaigns across search, social, display, video

We specialise in wide-reaching, cross-channel campaigns across digital channels, aligned with offline media buying. Our strategy rests on achieving reach, relevancy and transparency.

Paid Search
Paid Social
Programmatic Media
Digital Video
Digital Out Of Home
Content Marketing
Influencer Marketing

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Best-practice SEO backed by decades of industry experience

Search marketing is where we started. We create content and PR strategies that drive competitive advantage. Strategies are driven by data, industry best-practice concepts and years of experience.

SEO
Technical SEO
SEO Site Migrations
Content Strategy
UX and UI
Digital PR
Digital Assets

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We are Australia's
largest + most-awarded independent agency

WE MANAGED
$85M
in ad spend in 2019
WE DELIVERED
$2B
in ecommerce revenue in 2018
WHILE WINNING
6
google premier partner awards

Our partnerships

We hold top tier partnerships across Google, Facebook and Bing, giving us unique access to data, alpha/betas and support.

PARTNERSHIPS
CLIENTS

An agency trusted by leaders

Webjet
Temple & Webster
Destination NSW
Catch
Estée Lauder Companies
CONTACT US

Let’s talk about your business.

We work with all ranges of businesses in all spaces. If we think that can add value, we’d love to work with you.

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Sparro Digital Marketing Level 2, 727 George St,
Haymarket, NSW Australia
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